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docs: simplex name and logo (#6218)

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* docs: simplex name and logo

* update
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Evgeny
2025-08-24 15:54:08 +01:00
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README.md
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## License
[AGPL v3](./LICENSE)
This software is licensed under the GNU Affero General Public License version 3 (AGPLv3). See the [LICENSE](./LICENSE) file for details. The SimpleX and SimpleX Chat name, logo, and associated branding materials are not covered by this license and are subject to the terms outlined in the [TRADEMARK](./docs/TRADEMARK.md) file.
[<img src="https://github.com/simplex-chat/.github/blob/master/profile/images/apple_store.svg" alt="iOS app" height="42">](https://apps.apple.com/us/app/simplex-chat/id1605771084)
&nbsp;
docs/DIRECTORY.md
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We reserve the right to not accept the group listing in the directory or cancel its listing, and there may be cases when we can't provide an explanation. We will certainly try to avoid it by communicating with the group owners first.
The combination of display name and full name has to be unique for the listed groups.
The combination of display name and full name has to be unique for the listed groups. If a group uses the name or logo of SimpleX, SimpleX network or SimpleX Chat it must be consistent with [Permitted Uses or SimpleX trademark](./TRADEMARK.md).
Once the group is listed in the directory, the bot will invite you to join the group of the group owners, where you can send any ideas or suggestions for how the groups functionality should evolve, and help steer both the product and the policies.
docs/TRADEMARK.md
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# SimpleX Chat Trademark Policy
The SimpleX Chat name and logo are trademarks of SimpleX Chat Ltd. This policy protects the brand from confusion. All uses must follow both the context rules (permitted/prohibited) and usage guidelines below. Unauthorized uses require written permission.
## Permitted Contexts
- **Communities/Events**: For unofficial groups or events.
- **Addresses/Entities**: To indicate a SimpleX address, person, business, or community.
- **Publications**: In articles, blogs, videos, social media posts and presentations about SimpleX Chat or SimpleX network.
- **Software Descriptions**: To state compatibility, e.g., "Compatible with SimpleX network", in docs or descriptions (not in software name/branding).
## Prohibited Contexts
- **Software Branding**: As part of any software's name, branding, or logo, including forks.
- **Implied Affiliation**: Suggesting endorsement, sponsorship, or official ties without permission.
- **Commercial Activities**: In ads, merchandise, or promotions without permission.
- **Any Other**: Uses not listed as permitted.
## Usage Guidelines
When using in permitted contexts:
- Include "Unofficial" for communities/events.
- Use logo unchanged (shape/colors), except grayscale if needed.
- Use icon or icon with "SimpleX" word. See logos [here](../media-logos/).
- Avoid modifications or implications of official status.
## General Terms
We reserve all trademark rights. For permissions, contact us via email or SimpleX. We may enforce against violations. Policy updates posted here.
## Note
SimpleX Chat software is licensed under AGPLv3 - see [LICENSE](../LICENSE). This policy covers only trademarks, not code use.